Milliong aims to focus on a lifestyle that values the beautiful balance between pets and their caregivers. The brand name Milliong is a combination of the word 'million,' which has the meaning of 1,000,000, many or numerous things, with the onomatopoeic sound "ong" made by dogs and cats. Milliong is a brand that adds a special touch to our daily lives with our furry friends by designing a new lifestyle for their caregivers.

The "milli" in Milliong can also mean "millimeter" or "milligram," used to describe very small units. Milliong's approach is to understand each dog and cat's unique body type and characteristics and provide small considerations and careful attention to create better products.

By noticing their discomforts, Milliong creates excellent quality products with the touch of an artisan, even in the smallest details that can be ignored.